About
Araminta Campbell is a Scottish premium textile brand, operating as a custodian of traditional techniques in the world of contemporary luxury. Within the enchanting walls of an 1800s castle-like Atelier outside Edinburgh, Araminta welcomes her guests for an immersive shopping experience, or to begin the journey of creating CUSTOM tweeds and tartan.
Two extraordinary custom projects bond Araminta Campbell with Art Farm: the exclusive tweed and tartan that envelope the iconic Fife Arms Hotel in Braemar and the ‘Scottish Room’ at the Mount Street restaurant in London; both these locations are treasure-packed microcosms inspired by Scotland’s unique artistic and cultural heritage, in which every detail conveys a consistent story. Thanks to the custom services Araminta Campbell also assumes the role of guardian of people’s stories.
The brand’s bespoke designs whisper tales of private and corporate realities worldwide, weaving a narrative that transcends generations and cultures. Also, within the atelier’s charming walls, talented handweavers turn the finest British Alpaca fleece into tomorrow’s heirlooms. The SIGNATURE and HERITAGE collections embody Araminta Campbell’s purpose and artistic vision, so much so that they are referred to as “woven paintings.” Each exquisitely crafted piece can be approached as a one-off piece of art, handwoven with the finest, undyed British-reared alpaca fleece, which can be traced to specific animals.
These items are not just products, they are a narrative entwined with the identities of both those who create them and those who choose them. Araminta Campbell takes great pride in its profound bond with Scotland and the authenticity of rural scenery that is, first and foremost, home; here the brand’s roots are firmly grounded. Every Araminta Campbell piece is an ode to Scotland. The brand recognises the importance of environmental and cultural sustainability in today’s world: from sourcing carefully selected materials to implementing conscious practices in the Atelier, and the enhancement of the meticulous work of weavers’ hands. By employing Scottish weavers and actively involving local mills, Araminta Campbell demonstrates her commitment to preserving a precious collective heritage, built on the most authentic values and excellence criteria of true ‘Made in Scotland’.
